Innovation in hair extensions: how technology and creativity can enhance results and customer satisfaction
DOI:
https://doi.org/10.34117/bjdv11n7-017Keywords:
hair extensions, technological innovation, creativity, customer satisfaction, augmented reality, synthetic fibersAbstract
Hair extensions have become increasingly popular as a versatile aesthetic solution, yet challenges such as unnatural appearance, hair damage, and limited durability continue to impact customer satisfaction. This article explores how technological advancements and creative techniques can improve both technical results and user experience in the field. Through a qualitative literature review, it discusses innovations such as bioengineered fibers, less aggressive adhesives, and the use of augmented reality (AR) for personalized visualization. The findings suggest that combining material science, digital tools, and stylist creativity enhances naturalness, comfort, and personalization, ultimately increasing client satisfaction and loyalty.
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