The impact of Artificial Intelligence on fashion design and transformations in the labor market

Abstract

Artificial intelligence (AI) has deeply transformed the fashion industry, creating new possibilities and challenges in design and garment production. The use of AI in fashion design is promoting the rise of hybrid professionals who combine creative skills with expertise in programming and AI. These designers are able to create innovative collections, predict trends, and even personalize products in real-time. However, although AI facilitates many processes, human creativity remains essential, as originality and artistic vision are still key determinants for success in fashion design. However, this digital revolution also raises important ethical and social questions, such as the authorship of creations made in collaboration with AI and the impact on employment in the industry. AI can automate repetitive tasks, but it also requires new skills from workers, creating a demand for requalification and adaptation to emerging technologies. The fashion industry must find a balance between technological innovation and the preservation of authenticity, ethics, and human values, ensuring that the opportunities created by AI benefit everyone equitably. The study also points to the need to reformulate educational curricula to better prepare future professionals for the changes ahead.